I love participating in blog link-ups. They can be a great way to expand your horizons on a topic or cuisine, discover new blogs, and get to know other bloggers. I have badges for my favorite link-ups in my side bar, but I am still discovering new ones (like Deb’s Wednesday Word). Now that I’ve been hosting and participating in blog link-ups for a while, I thought I’d share my tips on how to make the most of blog link ups.
These practical tips will help you get the most out of blog link-ups and expand your blog readership.
1. Play by the rules. The first rule of success for blog link-ups is to play by the rules! Different link-ups have different rules. Most ask you to include the badge on your blog and/or link back to the hosts in your post. Some have specific themes or topics. Some have a topic but welcome other posts in the same genre (such as any running-related post or any recipe). If you don’t play by the rules, the hosts may delete your post, and you are likely to annoy other participants who are puzzled when they click through from a recipe link-up and see your post on car repair.
2. Link up early. If you add your post early in the link-up period you are more likely to get more views, simply because more people will visit the link-up page after your post is there. Consider setting a reminder to join the link-up soon after it goes live or right after you publish your post.
3. Choose an enticing image and/or name. Most link-up tools let you select an image and name to show in the link-up. Give some thought to these choices. Choosing the link-up badge as the image shows that your are following rule #1, but won’t help your post stand out from others. Most people choose their name, their blog’s name or the post title for the “name” field, but depending on how many characters are permitted you may be able to fit both your name and a catchy title–it doesn’t have to match the post title exactly.
4. Comment on other posts in the link-up. You will get the most out of link-ups if you comment on other posts in the link-up. This is because most bloggers will visit the blogs of the people who leave comments on link-up posts. This means that even if they didn’t click through to your post from the link-up (sometimes it’s not possible to visit all other posts) they may visit your post from the comment you left on their blog. At the very least you should comment on the host blogs and 5 other posts. If you just drop your link and run, other bloggers will notice and remember and avoid your post next time.
5. Make it easy for others to comment, share and follow. When you participate in a link-up, you are inviting new people to visit your blog. Make sure that once they get there it is easy for them to comment, share, and follow your blog. This means having the “name/url” option for comments and not having captcha. (For other tips on increasing blog comments, see this post and this post.) Make sure you have sharing buttons and that they are set up to tag you and not the plug-in brand. (I’ve shared my favorite plug-ins here.) If you participate in the Coffee Date link-up, play by our very liberal rules and have a “Follow me on Bloglovin” button in your sidebar, I will add you to my Bloglovin “Coffee Date” list.
Speaking of link-ups, I hope to see you at the Ultimate Coffee Date Link Up on Saturday! Learn more here.
What’s your favorite link-up?
Do you have any other tips for making link-ups successful?