This post is sponsored by FitFluential LLC on behalf of Mizuno.
What’s a girl to do when new running shoes arrive on her doorstep a few days before a race? First, she reminds herself that you should not try anything new on race day and remembers when she learned that lesson the hard way a few years ago. Then, she thinks of all the bad things that could happen with the wrong running shoes–ITB problems, knee pain, shin splints. Then, she decides to wear the shoes just to walk around in, “to see how they feel.”
When, race day comes, she’s just not feeling it. She eyes her shiny new shoes and wonders if she could draw on the positive energy Mizuno builds into every shoe to boost her motivation. She is fascinated by the Japanese concept of Hado—the intrinsic vibrational life force energy that promotes powerful transformations–and Mizuno’s goal of harnessing the transformative possibilities of every run.
She is tempted by the sleek, dynamic design of the Wave Rider 18, and imagines how she would feel running in a lightweight shoe that uses Mizuno’s patented Wave Technology® to deliver maximum responsiveness while still providing “just enough” support–which she knew she would need to make it across the Fourteenth Street Bridge.
You know where this is going. She throws caution to the wind, laces up her new Wave Rider 18 running shoes, and heads to the race.
And? She has one of her best races ever. She starts off cautiously, but flies through the next few miles. As she crosses the bridge, she still feels strong. She pushes hard to the finish line and beats last year’s PR for this race by over two minutes.
Was it the shoes? With all this technology, it’s hard not to give them some credit. The Mizuno Wave Rider 18 is designed for neutral runners and balances fit and performance for runners who want a smooth ride in a sleek, lightweight daily running shoe.
The Mizuno Wave Rider 18 shoes incorporate several key Mizuno technologies. In addition to the Wave Technology® which is designed to provide a stable ride from landing to toe-off, they have Mizuno’s U4ic midsole (sounds like “euphoric” 😉 ), which delivers optimal shock attenuation, resiliency, and responsiveness while still being 30% lighter than others. Wave Rider 18 shoes also have the Mizon Dynamotion Fit™ upper and a modified outsole pattern that give them added durability and an improved underfoot feel. I know that Mizuno running shoes always feel comfortable to me.
You can learn more about the Mizuno Wave Rider 18 on the Mizuno website and find them in stores nationwide–the suggested retail price is $119.99.
Have you ever broken the rule against trying something new on race day?