It’s no secret that I love Starbucks. I usually start my day with a pot of Starbucks coffee that I brew at home, and I am always happy to see a Starbucks when I am traveling–whether I need a “tall bold” to get me through an evening meeting or a Perfect Oatmeal to start my day.
There is a Starbucks in my office complex, but I try not to go there very often. When I have caffeine late in the day it really impacts my sleep. Not only does it keep me up, but any sleep I do get is not very restful. It may get me through the day, but I pay the price the next day–and need even more Starbucks to keep going!
Still, I am enough of a Starbucks fan to have been interested in the new Starbucks Steel card.
Did you hear about it? The card costs $450 and comes loaded with $400 to spend at Starbucks. Apparently, the card really is made of steel and costs $50 to make, so Starbucks is breaking even with the $450 price tag. Only 5,000 cards were available and, according to this article on Forbes.com, they sold out in a minute, although you may be able to bid for one on eBay.
I contemplated getting one for my daughter long enough to ask her if she would want to receive her Starbucks “allowance” ($50/month) all at once. Luckily she knows herself well enough to realize that she would spend it all at once–or at least before Spring Break. While I prefer the bold brewed coffees, she’s hooked on the fancy espresso drinks that can cost more than $5 each.
I didn’t really want one for myself because I am hooked on the Starbucks app.
I use it to pay for my purchases at Starbucks, find the nearest Starbucks when I am traveling, and send my daughter a Starbucks eGift when she needs another latte to get through exams.
Do you know anyone who wanted a Starbucks Steel card?
How do you drink your coffee?