Celebrating What’s Beautiful With Under Armour

I’m teaming up with other Fitfluential Ambassadors to help spread the word about Under Armour’s What’s Beautiful campaign, a competition designed to encourage women to set goals and draw on their strength and determination to reach them–and show the world what’s beautiful about being a female athlete.

When you sign up, you choose a personal goal to complete your profile and get started. You also can make and/or join teams to participate with your friends and/or others who share similar goals. The site has motivating “challenges” for you to complete–things like sharing an inspiring picture, writing about your goal(s), and completing different activities. I really like how the challenges will help you think, plan and reach your goal(s).

My personal goal is to challenge myself everyday to be a better runner, to get stronger, and to balance my hard core workouts with yoga.

Under Armour will be giving away weekly “Swag Bag” prizes, and will select 10 finalists and then three winners for a retreat in Costa Rica. Of course, everyone who competes will win by going after their goals. 😀

If you are on Twitter, you may see posts with the campaign hashtags #WhatsBeautiful and #IWill. I really like the #IWill hashtag–it’s a great affirmation and reminder that I can make the choices that will enable me to reach my goals.

I hope you will check out the What’s Beautiful campaign, sign up, and help celebrate the beauty of female athletes!

Have you set a goal for this month? For this summer?